3 simple steps to help cultivate a thriving company
First of all, you got to accept that not everyone wants to run a company or start a business. Accepting this is the first step to understanding why so many people avoid entrepreneurship.
Some people just want to work for someone else; they don’t want to be responsible for other people’s lives, they don’t like taking risks and they don’t want the stress that comes with running a business.
Maybe it’s too risky, they’re just feeling fine with the job they’re currently working in or it’s not the right time to start something on their own.
That doesn’t mean those people aren’t entrepreneurs. Entrepreneurial people often find themselves in job positions, being very happy with what they do. Being an entrepreneur is about being able to take risks, make decisions and be accountable for those decisions.
It’s about having the drive to do something different and better than what currently exists. It’s not just about starting a business; it’s about creating something that changes people’s lives for the better.
Both parties can have a significant advantage in such circumstances. As a company, you can benefit from this entrepreneurial mindset of such employees by also — simultaneously — giving them huge possibilities within your company on which they can grow and try themselves out.
It’s called intrapreneurship. Never heard? I am sure you have. Buzzword.
But how can you establish such a culture within your organization?
3 essential steps
- Evaluation — First, you got to find out who in your team is an intrapreneur. Therefore you just got to be a careful listener. Who on your team actively promotes their ideas, has a track record of successful projects delivered, and has a great sense of ownership?
- People and Projects — Now, as you know who has an entrepreneurial mindset within your organization, give those intrapreneurs the freedom to take risks and be creative as much as possible. Create a shortlist of project areas where they could experiment or let them work on their own ideas or projects.
- Support — Intrapreneurs need creative freedom to achieve the best results. Therefore, you, as a company, should support them where you can. Simply by providing them time, trust (!), and other helpful resources like small funding or a team.
You will see the magic happen by giving your team the possibility to grow within their employment, by being themself, and by providing them with trust. Plus, you will create a very attractive workplace and company culture.